Established in 2006, Strong Studio NYC LLC is a brand-focused graphic design agency. We create distinctive design through identity, print, digital, packaging, and environmental design.


How do you represent an entire brand with a single mark? Research, brains, talent and execution. And sweat...gross.


We are passionate about great print design, and so are our clients. Sorry about that, trees.


From the smallest web banner to the most full-featured portal, we consider every pixel and platform.

Icons & Infographics

Are your words too wordy? Your stock photos too stocky? Let us illustrate your message with simple, clean, to-the-point icons and infographics.


When two dimensions aren't enough, we apply our branding expertise to package design, product development, signage, and wayfinding. Fourth dimension design coming soon!


Pie in the Sky

Startup bakery Pie in the Sky makes delicious gluten-free pies in Colorado. We make their sweet graphic design in New York City.

Business Papers
Sell Sheets
Website Design
Website Development

The visual materials for this small gluten-free bakery had an outdated look which failed to convey the premium quality of its products. In order to grab customer attention in larger supermarkets and specialty stores, the brand's tone and voice needed a sophisticated and delicious look.


Strong Studio evaluated Pie In The Sky's market positioning both locally and nationwide before embarking on a full brand overhaul. We began by updating the logo to a modern, sophisticated mark that still retains a touch of whimsy. Next we tackled the packaging for the pies, which are the cornerstone of the company's business. New packaging highlights the fresh and gluten-free ingredients and establishes a cohesive look across the entire product line. This visual language is carried over to Pie In The Sky's website.

Since updating our packaging, sales have grown over 40%.

NY Academy of Sciences

Strong Studio applies left-brain creativity to the right-brain world of the New York Academy of Sciences, to help advance science, technology, and society worldwide.

Brand Management
Digital Marketing
Event Collateral
Marketing Collateral
Membership Guide
Print Collateral
White Papers

The New York Academy of Sciences asked Strong Studio to update their print materials with the goal of creating a modern, clean and cohesive design. With 20,000 members ranging from college students to retired scientists from 100 countries, the Academy needed a look and feel which would speak to a wide audience while retaining core branding elements.


Strong Studio revamped the Academy's brand with a more modern typeface, color palette, clean layout and page hierarchy. One of the challenges was the absence of dynamic photography. Strong Studio responded by creating supporting infographics and icons to add visual elements to the page and punctuate the dense text. Strong Studio continues to work with the Academy on a daily basis, updating and maintaining the refreshed brand.

I can't tell you how greatly we appreciate your work, it's all simply wonderful. Thank you!

The New York Times Store

Yes, they have a store, and we helped brand it.

Holiday Booth
Print & Digital Advertising
Product Development
Social Media

Since its launch in 1998, the New York Times Store has continued to grow into an important revenue-generating brand extension. In an effort to appeal to a broader market and elevate the shopping experience, the Store asked Strong Studio to update the look and feel of its online marketplace as well as its print and digital advertising.


Beginning with a Holiday Gift Guide, Strong Studio revamped the Store's print and digital holiday campaign with a polished aesthetic that organizes eclectic offerings in a clean, modern environment. We then extended the look beyond the holidays to the daily newspaper and digital advertising including e-blasts, web banners, and multi-page print advertisements. Strong Studio continues to work with The New York Times Store on new product development.

Your designs are great yet again, many thanks and keep 'em comin'!


At Strong Studio, we bring our extensive experience and passion for design to every project.

Matthew Strong

principal | creative director

Matthew founded Strong Studio in 2006. Prior to establishing the company, he served as the Senior Creative Director for Madison Square Garden, overseeing and creating season identities for the New York Knicks and New York Rangers as well as designs for Radio City Music Hall. He began his professional career at SME Branding where he helped develop and extend brands for the NFL, NBA and MLB.

In 1999, Matthew graduated from Pratt Institute with highest honors from the Communications Design department where he has been teaching Package Design and Graphic Design since 2004. Matthew is also a member of the American Institute of Graphic Arts (AIGA).

Linda Sue Strong

brains of the operation

Linda is responsible for the day-to-day project and budget management, working with the design team on brand consistency and workflow. Linda is also Strong Studio's in-house copywriter, creating headlines and establishing brand voices for several of Strong Studio's clients including The New York Times and Benjamin Moore.

A graduate of The Cooper Union for the Advancement of Science and Art, Linda began her career designing print and environmental graphics for the arts and entertainment industry including The New York Philharmonic, Carnegie Hall, and American Theatre. Linda later obtained her law degree from the Benjamin N. Cardozo School of Law where she specialized in intellectual property law. After several years as a litigator, she returned to the design industry to help manage and grow Strong Studio.


designer | cat collector

Cats, Cats, Cats, Cats, Cats, Cats, The Hunger Games, Cats, Cats, Cats, Cats, Cats, Cats, Cats, Cats, Cats, Cats, The Hunger Games, Cats, Cats, Cats, Cats.


designer extraordinaire

Sam arrived in NYC via Michigan. He has an affinity for hip hop, pop punk, fancy socks, comic books and can out-quote you on "The Office." That's what she said.


designer | studio agent

A City Slicker by way of Texas, Caitlyn enjoys the simple things in life including fire-escapes, knitting, heavy blues music, and long walks down Atlantic Avenue, y'all.


designer of things

When not feeding her love for design, Alyssa enjoys exploring NY secrets, frequenting local concerts, and eating diner omelettes.


World's Best Intern

A gifted linguist and sole survivor of the Great Intern Gauntlet of 2015.



Endearing yet ultimately a little creepy, Ramen has abnormally large ears and a vocal range that rivals a teething newborn. She likes string. I mean, she REALLY likes string.


Our clients are our best advertisement. From national brands to start-ups, we possess the experience, passion, and talent to provide smart solutions for any business, big or small.

We work with great companies.

American Express
Ben Applebaum Foundation
Benjamin Moore & Co.
Brew Cafe
Brooklyn School of Language
Cactus Language School
Conde Nast

Defy Ventures
Extreme Linen
Galison & Mudpuppy
Human Condition
Intel Clubhouse
Laser Talent Group

Madison Square Garden
Major League Baseball
The New York Liberty
The New York Knicks
The New York Rangers
The New York Times
NY Academy of Sciences
New York University
Original Pancake House
Pie in the Sky Bakery

Pure Insurance
Prince Media Company
Radio City Music Hall
Redkite Technologies
Seward Park Cooperative
Seward Park Conservancy
Silverline CRM
Society of Cosmetic Chemists
Starwood Hotels
Walker Malloy & Co. Inc.

What we do:

Branding + Identity
Editorial + Publication
Environmental + Signage Front End Development
Infographics + Icons

Native Advertising
Packaging Presentations
Product Development
Web + Digital (UI / UX)


Business to Business Commerce
Editorial + Publication Education

Food + Hospitality
Home Decor
Real Estate
Sports + Entertainment
Technology + Start Ups

© 2015 Strong Studio LLC. All Rights Reserved